Events & Tradeshows Specialist اختصاصي الفعاليات و المعارض التجارية

Job Purpose
The Events & Tradeshows Specialist is responsible for planning, coordinating, and executing corporate events, exhibitions, conferences, trade shows, and external engagement activities that enhance the organization’s brand visibility, support business development objectives, and strengthen relationships with key stakeholders, partners, and customers.
Event Planning & Management

Plan, organize, and manage corporate events, conferences, workshops, exhibitions, and trade shows.
Develop event timelines, project plans, budgets, and execution schedules.
Coordinate logistics related to venues, accommodation, transportation, catering, and event materials.
Ensure smooth end-to-end execution of events.

Trade Shows & Exhibitions Management

Identify relevant industry exhibitions and conferences aligned with company objectives.
Manage company participation in local and international exhibitions.
Coordinate booth design, branding materials, promotional items, and exhibition setup.
Liaise with organizers regarding registration, contracts, sponsorship packages, and compliance requirements.

Vendor & Stakeholder Coordination

Manage relationships with event organizers, suppliers, vendors, and service providers.
Coordinate with internal departments to gather requirements and ensure event readiness.
Negotiate contracts and pricing with vendors to ensure cost efficiency.
Monitor vendor performance and service quality.

Budget Management

Prepare event budgets and cost estimates.
Monitor expenses and ensure activities remain within approved budgets.
Process purchase requests, invoices, and vendor payments.
Prepare post-event financial reconciliation reports.

Marketing & Brand Representation

Ensure company branding guidelines are reflected in all events and exhibitions.
Develop Themes for events , and Messaging to the market based on the Event nature.
Coordinate production of marketing materials such as brochures, banners, videos, and digital presentations.
Support product/service launches and corporate campaigns.
Represent the company professionally during industry events.

Communication & Coordination

Coordinate with media partners, sponsors, and stakeholders.
Prepare event announcements, invitations, and communication plans.
Coordinate VIP visits and executive participation.

Reporting & Evaluation

Prepare event reports, participation summaries, and lessons learned.
Track event performance metrics such as attendance, engagement, and ROI.
Provide recommendations for future event improvements.
Maintain a calendar of upcoming industry events.

Minimum Requirements
Academic Qualification: Minimum bachelor’s degree in marketing, Business Administration, Communications, Public Relations, Event Management, or related field.
Work Experience: Minimum of 3-5 years of experience in event management, exhibitions, corporate communications, or trade show coordination.
Job Skills: (Technical / Non-technical)
• Event planning and project management
• Vendor and contract management
• Budget planning and cost control
• Negotiation skills
• Communication and stakeholder management
• Marketing and branding knowledge
• Organizational and multitasking skills
• Problem-solving and crisis management.